The New Whataburger® White Chocolate Peppermint Shake & Coffee, For A Limited Time

Beverages

Celebrate the holidays with Whataburger’s festive shake and peppermint coffee

Matt Sidney
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Beverages

Peet’s Coffee brings the cheer with holiday mocktails and gift picks

Liquor

Fireball Whiskey lets NCAAF fans 'taste the tears' of their rivals with Crierball

Beverages

Chobani and La Colombe are here to spice up your holidays

Bud Light Brings Easy Enjoyment To NFL Tailgates With New ‘Sailgating’ Experience

Bud Light’s Sailgating brings the party from tailgates to the water

Matt Sidney

Abita Brewing Co. Purple Haze beer sitting atop an outdoor pation set ready to quench thirsts.

NOLA brewery promises massive beer reward for Saints RB after new contract

Matt Sidney

Tampa Bay Buccaneers v Atlanta Falcons

Baker Mayfield lands a surprising starting role… with Bud Light

Matt Sidney

BERO co-founders Tom Holland and John Herman

Major Hollywood actor launches new N/A beer that's here to save the day

Matt Sidney

KJ x Golden State Warriors

Kendall-Jackson takes the NBA by storm with new partnerships

Matt Sidney
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Barefoot Wine is The Official Wine Sponsor of the NFL

Simone Biles and Barefoot Wine are bringing VIP Gameday fun to NFL fans

Matt Sidney
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Introducing the New Apothic Label: An Elevated Refresh that Celebrates Flavor and Effortless Enjoyment.

Apothic Wine's new look is here – and it’s sleeker than ever!

Matt Sidney
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19 Crimes Limited-Edition Halloween Bottles. Image courtesy 19 Crimes

19 Crimes Wine and Universal Monsters bring new Halloween wine collab to life

Matt Sidney
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Liquor

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"Elvira's Big Top" At Knott's Scary Farm

The story behind the booze: the Headless Horseman (part 3)

Dana Peck
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Heidi Klum's 20th Annual Halloween Party Presented By Amazon Prime Video And SVEDKA Vodka At

Sip on these cocktails inspired by your favorite horror movie characters

Abby Moser
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Matthew & Camila McConaughey celebrate Pantalones Organic Tequila’s 1st birthday (and Matthew's birthday a few days early) as Matthew sports half of his birthday suit to blow out the candles.

Matthew McConaughey threw a wild birthday bash and pants were definitely optional

Matt Sidney
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Now brunch just got even better, with V8® and Grillo’s Pickles coming together to create a fresh take on this classic cocktail, tapping into 2024’s hottest flavor trend: pickles.

V8 and Grillo’s just made your Bloody Mary better with dill pickle juice

Matt Sidney
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Genuine Western beer meets authentic Western apparel as the two venerable brands officially collaborate for the first time to introduce Beer Wash Jeans: the first and only Wrangler denim washed in Coors.

Beer

Spill the beer, wear the jeans: Coors Banquet and Wrangler’s denim revolution

Matt Sidney

Beverages

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poppi x Lakers: Allison Ellsworth - Photo Credit: Hayden Sahli

Poppi makes a slam dunk with the Lakers as their new official soda

Matt Sidney

Tennis Pros Belinda Bencic And Alex de Minaur Kick Off The Opening Of Park Terrace Hotel's New

Warm up with these fall drinks that aren’t pumpkin spice

Dana Peck

STōK Cold Brew Energy

STōK just dropped an “Energy Coffee” that’ll make you feel superhuman

Matt Sidney

Whole Moon launches new plant beverages that deliver whole protein and a deliciously creamy taste by blending together whole-roasted ingredients like almonds, oats and pistachios with whole roasted soybeans.

Get ready to ditch watery plant milk for Whole Moon’s creamy new drinks

Matt Sidney

More Liquor

Oat milk meets boozy buzz in ALC-A-CHINO’s latest Hard Latte innovation

Matt Sidney
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The story behind the booze: Corpse Reviver (part 2)

Dana Peck
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Warm up your holidays with Jim Beam's limited-edition Winter Reserve

Matt Sidney
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Martinis at the Pierre Hotel in Manhattan

Liquor

The story behind the booze: The Martini (part 1)

Dana Peck
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DR. DRE AND SNOOP DOGG ELEVATE SPIRITS GAME WITH LAUNCH OF STILL G.I.N.

Liquor

Sippin' with legends: Dr. Dre and Snoop Dogg drop ultra-premium Still G.I.N.

Matt Sidney
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Macht joins Bear Fight as a creative partner and equity stakeholder.

Liquor

Gabriel Macht trades courtroom for cocktails in new Bear Fight Whiskey partnership

Matt Sidney
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5 haunting cocktails crafted from popular urban legends

Abby Moser
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Swiss Miss and Hotel Tango team up to launch first cocoa-infused toasted marshmallow bourbon

Matt Sidney
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Tailgate like a champion with Big Sipz’s 16-city NFL tour

Matt Sidney
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Hit a Home Run This Playoff Season with Surfside Iced Tea & Vodka. Image courtesy Surfside Iced Tea & Vodka

Liquor

Surfside Iced Tea and Vodka scores big and hits it out of the park

Matt Sidney
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Chicago Cubs v Philadelphia Phillies

Liquor

Now batting: Surfside Iced Tea and Vodka ready to swing for the fences

Matt Sidney
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Surfside - credit: Surfside

Liquor

Now on deck: Surfside Iced Tea and Vodka steps up to the plate

Matt Sidney
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