Peet's Coffee launches 'Ultra' Coffee in preparation for National Coffee Day
By Matt Sidney
Attention coffee lovers! Just in time for National Coffee Day on September 29, Peet’s Coffee is rolling out something special. Introducing Ultra Coffee, their groundbreaking new espresso concentrate crafted from their signature Espresso Forte blend. This potent little bottle allows you to create barista-level beverages right in your own kitchen—think of it as your personal coffee hack.
Peet’s Coffee, synonymous with craft coffee innovation, has once again pushed the boundaries of what coffee can be. Their latest creation, Ultra Coffee, is a concentrated coffee designed for versatility and ease of use. Just a tablespoon of Ultra Coffee mixed with your preferred base—milk, water, or something more daring—transforms into an exquisite, café-quality drink.
Available from September 27, this concentrated brew promises to upgrade your home coffee experience without the fuss of traditional brewing methods.
Celebrate National Coffee Day with Peet's!
Ultra Coffee emerges from the meticulous roasting and blending of Peet’s Espresso Forte, capturing the essence of Peet’s deep coffee roots in every drop. It’s ideal for those who appreciate the finer details in their cup, from the rich, bold flavors to the delightful ease of crafting something unique at home. Whether you’re crafting a robust iced coffee, a smooth espresso martini, or even an espresso-infused dessert, Ultra Coffee offers a quick and delightful solution.
Peet’s Coffee is not just about innovation but also celebration. In honor of National Coffee Day, they’re rolling out incredible deals both online and in-store. Visit any Peet’s coffeebar on September 29 for a complimentary small drip coffee or cold brew.
Plus, from September 23-29, enjoy a 25% discount on select items, including Peet’s beans, K-Cups, capsules, and of course, Ultra Coffee, with the promo code NCD2024. Peetnik Rewards members can savor an upsize on any beverage free of charge until the end of the celebration.
Peet’s Ultra Coffee promises to revolutionize your coffee routine, turning everyday moments into gourmet experiences. Ready to try? Head over to Peet’s website to grab a bottle and start exploring the rich possibilities of home-brewed perfection. Cheers to better mornings and energized afternoons with a splash of Ultra Coffee!
Full press release can be found here.
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