Doja Cat gets claymation makeover for Brisk Iced Tea’s retro revival

Hey Brisk lovers and Doja Cat fans! Buckle up because Brisk Iced Tea is taking us on a nostalgic trip back to the world of claymation with their latest campaign star, Doja Cat. Imagine this: the queen of cool herself, transformed into a fun, funky clay figure, sipping iced tea and rocking out in a whole new form. It’s the revival of Brisk’s classic claymation style, and it’s as epic as it sounds!

Forget everything you thought you knew about iced tea commercials because Brisk is mixing things up. Partnering with the Grammy® award-winning, boundary-pushing artist Doja Cat, they’re bringing back their iconic claymation ads with a modern twist that’s bold and refreshing—just like their tea. Doja Cat, renowned for her vibrant and daring style, is now immortalized in clay, leading the charge in this quirky, stop-motion animated world.

Brisk’s claymation legacy is legendary, featuring icons like Elvis Presley and James Brown in the past. Now, Doja Cat is making history as the first female artist to get the clay treatment, adding her unique flair to this beloved art form. This campaign isn’t just about selling tea; it’s about making a statement, and who better to do that than Doja herself?

Get clay-zy with Brisk Iced Tea and Doja Cat

Set to the catchy beats of Doja Cat’s hit “Demons,” the new ad brings a fantastical clay world to life, complete with forest animals and a dramatic rescue— all revolving around a can of Brisk, naturally. This campaign is big—the biggest in over a decade for Brisk—and it’s aimed squarely at Gen Z, blending retro charm with contemporary cool.

But the fun doesn’t stop with the ads. Brisk is bringing the experience to fans with an exclusive Snapchat filter that turns you into a claymation character, just like Doja. Plus, if you’ve ever fancied owning a piece of this creative pie, here’s your chance! Follow Brisk on Instagram, tag a friend, and you could win a custom clay head of Doja Cat, as seen during her adventures in London.

Whether you’re watching the new spots on TikTok, YouTube, Twitch, or catching Doja Cat in interviews, this campaign is set to do minate your feeds this fall. With flavors ranging from Lemon to Blueberry Pomegranate and new exciting twists like the Doja Cat claymation, Brisk proves that iced tea can be anything but ordinary.

So, grab a can of Brisk, sit back, and let Doja Cat take you on a wild, claymation adventure that’s sure to refresh and entertain. It’s not just iced tea; it’s a sip of something spectacular!

Full press release can be found here.

More beverage news and content