Negroni Week is back, and it’s not just any cocktail celebration—it’s a chance to enjoy a twist on a classic with Aviation Gin’s unique American flair. This September, the spotlight is on Aviation Gin as it steps into its second year as the official American Gin of this boozy week, with none other than Ryan Reynolds leading the charge.
Always ready to stir up a bit of fun, Reynolds brings his trademark humor to the festivities with the introduction of Tony O’Groni, a character as spirited as the drink itself.
The partnership kicks off with a video that’s as entertaining as you’d expect from a Reynolds production. Featuring witty exchanges between Ryan and his concocted cohort Tony O’Groni, the clip is a playful invitation to gin enthusiasts and cocktail lovers alike to dive into the vibrant world of Negronis.
Set to run from September 16th to the 22nd, Negroni Week isn’t just about savoring this bitter-sweet concoction; it’s a global initiative that supports Slow Food’s mission to promote sustainable and equitable food and beverage practices around the world.
Celebrate with a classic Negroni from Aviation Gin
Aviation Gin takes the traditional Italian Negroni and infuses it with a distinct American twist, crafting a cocktail that’s as bold and innovative as the gin itself. Participating bars and restaurants globally will be mixing up these delightful libations all week long. For those who prefer to toast from the comfort of their home, Ryan Reynolds and the Aviation team have you covered with an easy-to-follow recipe that promises to deliver the perfect balance of gin, bitterness, and sweet vermouth.
Aviation American Gin classic Negroni recipe
• Ingredients:
• 1 oz. Aviation American Gin
• 1 oz. Bitter Aperitivo Liqueur
• 1 oz. Sweet Vermouth
• Instructions:
• Combine all ingredients in a mixing glass with ice
• Stir until well chilled
• Strain into a glass over ice
• Garnish with an orange peel for that final citrusy flair
Whether you’re a long-time Negroni aficionado or a newcomer eager to see what the fuss is all about, Aviation Gin’s take on this beloved cocktail is a must-try. Mark your calendars, gather your friends, and get ready to #RaiseYourGlasses in celebration of Negroni Week.
Don’t forget to follow along with Ryan Reynolds and Tony O’Groni’s shenanigans on social media for a good laugh and even better drink suggestions! Check out more details and find out where you can enjoy an Aviation Gin Negroni at NegroniWeek.com. Cheers to good drinks for a good cause!