As the sun sets on another summer, football fans everywhere are gearing up for the most anticipated part of the year: NFL season. And what better way to kick off the season than with a cold Bud Light in hand, especially when those cans are decked out in your favorite team’s colors? This year, Bud Light continues its legacy as the official beer sponsor of the NFL with its innovative and fan-centered “Easy to Sunday” campaign.
Bud Light makes it 'Easy to Sunday' with their new NFL-inspired cans
The heart of this campaign is the brand new “Easy to Sunday” commercial that brings real NFL fans into the spotlight.
Picture this: a Steelers fan meticulously ensures their jersey is spotless, a Jaguars enthusiast dons full face paint, and none other than Peyton Manning himself suits up for game day, Bud Light in tow. It’s a celebration of the rituals that make football Sundays more than just game day—they’re a culture, a lifestyle, and for many, a family tradition.
Adding to the excitement, Bud Light has rolled out its 2024 series of limited-edition NFL team cans. These aren’t just any beer cans; they’re a vibrant tribute to fan loyalty, wrapped in the full-bleed colors and prominent logos of 24 NFL teams. It’s an artful nod to the passion that fuels fans each week, making it easier than ever to show team spirit with every sip.
But Bud Light’s connection to the NFL doesn’t stop at visually appealing cans or engaging commercials. They’re also making it easier for fans to catch all the action with a chance to win NFL Sunday Tickets through YouTube, along with NFL Shop Gift Cards for decking out in the latest team gear. Whether you’re at home or on the go, Bud Light ensures you’re only a scan or a click away from supporting your team.
This season also marks a continued commitment from Bud Light to honor those who serve our country. In partnership with Folds of Honor, Bud Light will be supporting families of first responders by donating scholarships and sharing stories that deserve to be heard, celebrating both the spirit of the community and the spirit of competition.
So, as you plan your next Sunday football party or decide which jersey to wear, remember that Bud Light is here to make your NFL experience as seamless and enjoyable as possible. Here’s to another season of touchdowns, traditions, and, of course, toast-worthy moments with one of America’s favorite light beers. Remember to enjoy responsibly and cheers to make every game day “Easy to Sunday."
To read more about Bud Light’s NFL campaign and its unique fan initiatives, check out the full details on their official site.